Who would be the audience for your media product?
We carried out a survey at the beginning of the planning process of our film opening. Some of the questions included in the questionnaire were, 'What is your age?' and 'What is your gender?' The results of the survey were as shown below.
From the results gathered from the survey, we found that 40% of the people surveyed fit into the 16-19 age bracket. This age range was very suited to our piece as we all fit into this bracket as a group also. Targeting this age range in our piece was very important to us as being of similar ages would allow the audience to be able to engage more with the piece. It would allow the characters to become relatable to them, allowing them to truly become involved with the piece.
The results from the survey also showed a complete 50/50 split between both males and females. As a result of this ,we strongly featured both male and female characters in the narrative to allow the piece to be as dynamic as possible and accessible for everyone.
With close consideration to these results that we gathered, we made sure that we did all that we could to cater to this chosen age bracket to make the piece as suitable to them as it could possibly be. Doing this included choosing the appropriate film and distribution companies, to ensure that the piece is as relatable and accessible to people in this target age bracket as it can possibly be.
We carried out a survey at the beginning of the planning process of our film opening. Some of the questions included in the questionnaire were, 'What is your age?' and 'What is your gender?' The results of the survey were as shown below.
The results from the survey also showed a complete 50/50 split between both males and females. As a result of this ,we strongly featured both male and female characters in the narrative to allow the piece to be as dynamic as possible and accessible for everyone.
With close consideration to these results that we gathered, we made sure that we did all that we could to cater to this chosen age bracket to make the piece as suitable to them as it could possibly be. Doing this included choosing the appropriate film and distribution companies, to ensure that the piece is as relatable and accessible to people in this target age bracket as it can possibly be.
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